UI, marketing & Branding
Armour wash is an E-commerce website, for protective laundry products such as antibacterial, antiviral and anti mites.
A new product with challenges of unawareness audience, with the brand and the product type.
Informative website, friendly and easy to use.
Includes two kinds of fabric softener, two kinds of laundry adds and laundry gel detergent.
The design is aiming to become a whole series of products with inside logic of color key.
Adding a feel of powerful but gentle products based on firm chemistry formula.
Selected separate colors to characterize each protection type.
Graphics made to publish and exposure of the product on social media.